Digital Marketing Vs. Traditional What you should choose?

Digital Marketing Vs. Traditional What you should choose?

Navigating the world of direct marketing as a small-business owner can be a daunting experience. Just a few of the challenges a small-business marketer needs to surmount include limited budgets, having to address millennials who may be looking at life from new angles and innovative technologies opening up new communication channels. Every day the world changes and marketers need to […]

The Most Expensive Keywords in Google AdWords

The Most Expensive Keywords in Google AdWords

On the heels of Google’s blow-out Q2 2011 earnings announcement last week, we wanted to find out the most expensive keywords – what keywords demand the highest costs per click and are most competitive in terms of high search volume. Since the vast majority of Google’s profits come from AdWords advertising, these high CPC keyword categories are responsible for a large […]